In this special Pride edition of candid$, my Research Director Naomi Stryker steps out from behind the curtain to break down the phenomenon of Rainbow Capitalism. I support the investigation by hitting a couple Target stores near me to check out their depleted Pride collections. #happypride
all Cam’s links: http://www.fanlink.tv/camjames
join this channel 4 early episodes + your name in the deep dive$ credits:
https://www.youtube.com/channel/UCYUIRADK9CuJU92EAp2CNPA/join
(Naomi does not want to be followed)
_
background music:
https://instagram.com/nudealmusic
Dope Boi (no social)
_
Chapters
0:00 the prelude
0:56 naomi’s favorite color
3:56 sea of gay logos
4:42 rainbow capitalism?
6:51 taking aim at target
9:30 the undivine 25
11:20 mind ya business.
12:26 companies doing it right
13:49 (still shopping at target tho)
16:46 shop local 4 pride, if possible.
_
Sources
1. The Daily Beast | Target to Stop Funding Anti-Gay Groups https://www.thedailybeast.com/cheats/2011/02/23/target-will-stop-funding-anti-gay-groups
2. Newsweek | Target’s Political Donations to Republicans Backfired https://www.newsweek.com/targets-political-donations-republicans-backfired-1804374
3. New York Post | Target gave $2.1M to LGBTQ advocacy group https://nypost.com/2023/05/26/target-gave-2-1m-to-group-that-urges-schools-to-hide-kids-gender-from-parents/
4. LGBTQ+ Friendly Brands We Mentioned:
Levi’s https://www.levi.com/US/en_US/lgbt-pride-collection/c/levi_clothing_pride_us Mythical https://mythical.com/pages/pride
Converse https://www.converse.com/c/pride
5. Salon | After Pride, Corporations will “ditch these gays” https://www.salon.com/2021/06/18/pride-rainbow-capitalism-harm-exploitation/
6. Katie Couric Media | These Companies Say They Support Pride — But Do They Really? https://katiecouric.com/news/rainbow-capitalism-pride-month/
7. 19th News | When Target pulled back on Pride merch… https://19thnews.org/2023/06/target-pride-collection-controversy-impacts-lgbtq-businesses/
8. Independent UK | Pride collection backlash has derailed retailers, but… https://www.independent.co.uk/life-style/fashion/pride-target-collection-controversy-b2362536.html
9. Encyclopedia Britannica | Loving v. Virginia Interracial Marriage Case https://www.britannica.com/event/Loving-v-Virginia
10. Encyclopedia Britannica | Obergefell v. Hodges Same-Sex Marriage Case https://www.britannica.com/event/Obergefell-v-Hodges
